“The data industry is overdue a rethink, and I’m here to lead it.” - Frankie de Vos

Chic Digital was created to challenge outdated, ambiguous, or careless approaches to data. We believe performance and integrity go hand in hand, and that compliance isn’t a tick-box exercise, but a strategic advantage. Our mission is to help brands use data ethically, intelligently, and with complete confidence.

Compliance-First Thinking. Real-World Results.

With combined expertise in data compliance, regulatory strategy, and real-world implementation, Chic Digital bridges the gap between legislation and action. We help businesses understand what’s required, why it matters, and how to embed compliance into their marketing, operations, and beyond, without compromising results.

Let’s Make Compliance Your Competitive Edge

Talk to us about how we can turn complex regulations into smart, effective action.

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Frankie’s Story

I founded Chic Digital to raise the standard, not just in how data is used, but in how it’s understood.

With a background in digital marketing and legal training, I’ve worked with clients across industries, from agile startups to global firms, and one pattern stands out: too many businesses are still unsure about their GDPR obligations. I’ve spoken to teams relying on ChatGPT for legal answers, brushing aside the law as “a grey area” when in reality, they either don’t understand it, or don’t want to do it.

I’ve had my expertise questioned more than once, often because I don’t fit the old-school mould. But in the end, clarity and compliance always speak louder.

Chic Digital is my answer to a broken approach: a consultancy built on clarity, ethics, and performance. I believe in turning down clients or suppliers who don’t meet our standards, because when it comes to personal data, there is no grey area.

If you care about doing things right, not just ticking boxes, we’re ready to help. Whether you need compliance clarity, smarter strategy, or a full data rethink, Chic Digital brings sharp thinking, ethical foundations, and practical action to every engagement.

Raise Your Standard

FAQ s

What sectors do you work with?

We specialise in regulated and data-heavy sectors like legal, energy, finance, health, and education, but we’ll work with any brand that values performance, ethics, and legal clarity.

How fast can we start?

For audits or compliance consultations, we can usually start within a week. Larger campaigns may take longer depending on scope.

How does the SmartReach waitlist work?

You can apply to join our early access programme. Selection is based on sector fit and use case.

Our expertise and commitment

At Chic Digital, we believe in the power of data to drive meaningful change. Our data driven marketing solutions are tailored to meet the unique needs of each client. We don’t just deliver data; we offer actionable insights that help businesses optimise their marketing strategies and improve outcomes. With a focus on reliability, transparency, and customer success, we build long-term partnerships that support growth and maximise return on investment. Our commitment to constant improvement ensures that the data and marketing strategies we provide remains fresh, relevant, and accurate, empowering businesses to make informed decisions. We are dedicated to delivering the highest quality of service, helping our clients achieve success in an ever-changing digital landscape.